28 Jul 2023
Happy Team Equals Happy Customers
Communication is key at Southern Automobiles, the southernmost Suzuki dealership in the world. Good old fashioned values and decades of doing the best by their people, have worked well for the Southern Automobiles team.
Part of the Southern Motor Group, owned by motor industry stalwart Ken Cummings, Southern Automobiles is one of the most successful Suzuki franchises in the region. With a team of 38 dedicated staff, the dealership offers new and used vehicles and well-equipped service and parts departments who have knowledgeable and experienced staff.
Dealer Principal, Lindsay Moffatt explains that Southern Automobiles pride themselves on their people first approach to customer service. Lindsay believes that by treating their staff right and empowering them with the skills and knowledge to make good decisions, they can deliver a great customer experience. With a team of nearly forty, that is a few people to keep happy!
Industry veteran Terry Haywood is a great example of these values. Known as ‘Mr Suzuki’, Terry is part of the furniture in their newly rebuilt Suzuki showroom. You’ll find Terry either helping Suzuki lovers experience the latest vehicles, or convincing new owners to go a little wild on their Suzuki colour scheme!
Lindsay says, “Fans of Suzuki know what they like, and they know Suzuki have it covered. Although no two customers are the same, Suzuki customers have a sense of fun about them. They’re individuals and Suzuki’s range and options give customers the ability to express their style through their vehicle, and still at a good price”.
The Suzuki range suits all ages and lifestyles. As Lindsay puts it; “Most people can imagine themselves in a Suzuki. They are well built and thoughtfully designed. They’re fun, spacious, safe and affordable.”
He says, not only are Suzuki vehicles a dream to sell, but the Suzuki team are also a dream to work alongside.
Friendly and accommodating, Lindsay praises the Suzuki New Zealand team for being great communicators. They keep Southern Automobiles up to date, so their customers receive helpful information too. For example, Lindsay thinks Suzuki navigated the Covid-19 pandemic’s impact on vehicle supply to New Zealand brilliantly. He always knew how vehicle supplies were tracking, Suzuki customers were kept informed and got their vehicles in realistic timeframes. As Lindsay says, it all boils down to communication.
Check out their website, southernautomobiles.co.nz